The Impulse purchase cardImpulse purchase

Impulse purchase

Common

Rarity: Common

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Rarity follows how well known the article is: its views on the French and English Wikipedia over a year, and the number of languages it exists in.

At a glance

Class
Notion
Domain
Science and technology
In collections
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What Wikipedia says

In the field of consumer behavior, an impulse purchase or impulse buying is an unplanned decision by a consumer to buy a product or service, made just before a purchase. One who tends to make such purchases is referred to as an impulse purchaser or impulse buyer.

Excerpt from the Wikipedia article “Impulse purchase”, under the CC BY-SA 4.0 license. Read the article on Wikipedia

Image: Ju3141393, CC BY-SA 4.0, via Wikimedia Commons.

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