The Embrace, extend, and extinguish cardEmbrace, extend, and extinguish

Embrace, extend, and extinguish

Uncommon

Rarity: Uncommon

A topic a little better known than average, read and translated beyond its own country.

Rarity follows how well known the article is: its views on the French and English Wikipedia over a year, and the number of languages it exists in.

At a glance

Class
Notion
Domain
Science and technology
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What Wikipedia says

"Embrace, extend, and extinguish" (EEE), also known as "embrace, extend, and exterminate", is a phrase that the U.S. Department of Justice found to have been used internally by Microsoft to describe its strategy for entering product categories involving widely used open standards, extending those standards with proprietary capabilities, and using the differences to strongly disadvantage its competitors.

Excerpt from the Wikipedia article “Embrace, extend, and extinguish”, under the CC BY-SA 4.0 license. Read the article on Wikipedia

Image: David Revoy, CC BY 4.0, via Wikimedia Commons.

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